Solving Complexities in Multi-Marketplace Management
![woman sitting at laptop looking at analytics data](https://inter-soft.com/wp-content/uploads/2024/07/116605.jpg)
Highlights
- Data-Driven Solutions
- Analytics and AI Tools
- Elevate Marketing Strategies
- Tailored Solutions and Customized Approach
- Support for Amazon and Walmart
- Free Trial
Development Phases: Building Seller and Admin Interfaces
PHASE 1:
In Phase 1, our primary focus was on establishing the Seller User Interface and Server Backend. We successfully implemented several key components during this phase. This included setting up robust User Account Management functionalities for seamless account creation, login, and logout processes. Additionally, we developed a Seller Dashboard that integrated essential metrics and streamlined connections with Amazon Seller Central.
Furthermore, we ensured secure Authentication and API Integration, establishing authentication mechanisms for Seller Central and seamlessly integrating Amazon APIs. This enabled efficient management of catalog items, listings, product types, and data mappings. We also explored and implemented Backend Enhancements using AWS services such as Redshift and Fargate, significantly enhancing backend capabilities and overall performance.
During Phase 1, we incorporated AWS server setup at no additional cost and extended the phase by 5 days to accommodate comprehensive API integrations.
![user interface marketplace IQ](https://inter-soft.com/wp-content/uploads/2024/07/blog-pics-8-1024x535.jpg)
PHASE 2:
Moving into Phase 2, our focus shifted to further enhancing functionalities and integrations. We improved the Seller UI by developing a report list view and embedding Tableau reports directly into the interface. Backend Enhancements continued with the management of Tableau OAuth tokens and expanded integration with additional Amazon APIs, covering Marketing Stream, Inventory Management, and Traffic Data.
To streamline operations, we implemented real-time order notifications using ORDER_CHANGE (SQS) and integrated with Skubana for efficient inventory management. Strategies for Data Persistence were also developed, emphasizing effective data storage and management utilizing MySQL.
![Marketplace IQ integrations](https://inter-soft.com/wp-content/uploads/2024/07/blog-pics-7-1024x535.jpg)
PHASE 3:
Phase 3 marked significant advancements with the introduction of an Admin UI and Advanced Features. The Admin Dashboard now includes features for comprehensive employee management, security roles, and permissions. We introduced Sales Statistics Widgets providing live sales updates and order information.
Our focus on Seller and Data Management led to the development of tools tailored for managing seller details, Tableau reports, and live order maps. Additionally, we implemented an automated Feedback System to streamline feedback requests and management, accompanied by widgets offering insights into feedback statistics and upcoming reviews.
Lastly, we expanded user management capabilities by introducing additional user accounts with varying security roles, enhancing overall usability and security.
Building MarketplaceIQ.ai - A Comprehensive Analytic SaaS Solution
Developed by: Inter-soft
Revision date: 17-07-2024
Transformative Journey to Develop MarketplaceIQ.ai
Inter-soft embarked on a transformative journey to develop MarketplaceIQ.ai, an advanced SaaS solution tailored specifically for multi-marketplace management and analytics. The inspiration behind this initiative stemmed from the recurring challenges faced by e-commerce sellers operating across diverse online platforms, particularly Amazon’s US marketplace. These challenges included fragmented data management, lack of unified analytics tools, and the inefficiency of manual processes in extracting actionable insights from scattered data sources.
Comprehensive Platform for Streamlined Multi-Marketplace Operations
Recognizing these pain points, Inter-soft aimed to create a comprehensive platform that not only aggregates data but also provides deep analytical capabilities to empower sellers. MarketplaceIQ.ai was designed to streamline and simplify the complex landscape of multi-marketplace operations. By centralizing data retrieval, analysis, and visualization into a single, cohesive interface, the platform addresses critical needs such as performance monitoring, inventory management, and strategic decision-making.
Integration of Leading Technologies for Scalability and Flexibility
The strategic integration of MarketplaceIQ.ai with leading technologies like Laravel and Tableau ensures scalability and flexibility, allowing sellers to adapt swiftly to market changes and scale their operations efficiently. With a clear focus on enhancing user experience and maximizing operational efficiency, Inter-soft’s development of MarketplaceIQ.ai signifies a commitment to innovation and excellence in supporting e-commerce businesses to thrive in competitive market environments.
Empowering Sellers with Deeper Insights and Sustainable Growth
By leveraging sophisticated analytics and intuitive interfaces, MarketplaceIQ.ai empowers sellers to gain deeper insights into their marketplace performance, optimize their strategies, and ultimately achieve sustainable growth in today’s dynamic e-commerce landscape.
What are the results?
![Marketplace IQ overview](https://inter-soft.com/wp-content/uploads/2024/07/blog-pics-5-1024x535.jpg)
- Delivery of MarketplaceIQ.ai:
MarketplaceIQ.ai represents a significant achievement in SaaS development, integrating advanced functionalities to support sellers in optimizing their operations across multiple marketplaces. From its inception, Inter-soft aimed to create a scalable and user-centric platform that not only meets current market demands but also anticipates future needs through its flexible architecture and continuous improvement roadmap.
- Impact on Client Operations:
The implementation of MarketplaceIQ.ai has had a transformative impact on client operations. By centralizing marketplace analytics and management into a single, intuitive platform, clients now have unprecedented visibility into their performance metrics, enabling informed decision-making and strategic planning. The platform’s ability to synchronize data across different marketplaces not only streamlines operations but also enhances efficiency and productivity.
- Empowerment through Analytics:
MarketplaceIQ.ai empowers clients to harness the power of data-driven insights. Through sophisticated analytics and reporting capabilities, sellers can identify trends, optimize product listings, manage inventory effectively, and execute targeted marketing campaigns. This empowerment translates directly into improved competitiveness and profitability in the dynamic e-commerce landscape.
- Future Direction:
Looking ahead, Inter-soft remains committed to enhancing MarketplaceIQ.ai further. Future updates will focus on expanding integrations with additional marketplaces, refining analytical tools, and incorporating emerging technologies to maintain MarketplaceIQ.ai at the forefront of marketplace management solutions. This dedication ensures that clients continue to benefit from cutting-edge features that adapt to industry changes and evolving business needs.
In conclusion, MarketplaceIQ.ai stands as a testament to Inter-soft’s expertise in developing innovative SaaS solutions that not only meet but exceed client expectations. By delivering a comprehensive platform for multi-marketplace analytics, Inter-soft has positioned itself as a trusted partner in empowering e-commerce businesses to thrive in a competitive marketplace environment.
Achieve your Ecommerce Business Goals
Experience the power of data analytics and
AI tailored for your Amazon and Walmart selling needs.
Join MarketplaceIQ, a division of Analytica IQ, and unlock the potential of data-driven insights for your business. Get started today and revolutionize your e-commerce success.
![Ecommerce seller at laptop marketplace IQ logo](https://inter-soft.com/wp-content/uploads/2024/07/Register-your-brand-1024x1024.png)